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What Are Hard Popsicle Drinks? Inside Tilray & Magnum’s New RTD Launch
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edchartblog / 2 days
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- 5 min read
The emergence of hard popsicle drinks marks a significant evolution in the ready-to-drink alcohol segment. Increasingly, beverage companies are blending nostalgia with innovation, introducing non-carbonated, flavor-forward products designed for modern consumers. According to recent industry coverage by Food Dive, brands such as Tilray Brands and Magnum Ice Cream are leading this transformation. Consequently, alcoholic popsicle […]